Why Choose Us
Our Service Philosophy
- Your project is our project – your priorities are our priorities
- Every detail of your project receives our senior-level customized thought, interest and utmost attention
- We will personally oversee every phase of your project
- We seek out your involvement, team input and buy-in re: study design and materials
- We are highly responsive and commit to ongoing communication with you re: project progress, fieldwork developments and proactive solutions
- We strive to be part of your team - to partner with and support you and your company
- Comes from a broad range of industry sectors and project types
- Expertise in a wide variety of qualitative and quantitative approaches and study types
- Full integration of qualitative/quantitative research phases
- Supplier and client side perspectives
- Interpretation that will illuminate insights
- Means thoughtful and careful consideration to design alternatives
- Ability and flexibility to recommend qualitative and quantitative project designs that will optimally meet your needs
- Allows us to incorporate a wide variety of research techniques and types of analyses
- We can select the best tools and techniques to address your project objectives
- Enables us to provide thorough, hands-on project management from start to finish
- Proactive communication and recommendations
Our Analysis & Understanding
- We understand business information needs
- We incorporate research approaches that will lead to actionable research insights
- We are committed to delivering quality that will surpass your expectations and assist you with your business decision making
|Thoughtful project design|
|Carefully designed screeners and discussion guides||Well thought out analysis plans, surveys and data tables|
|Creatively designed stimuli||Appropriate and useful statistical analyses|
|Intelligent and thoughtful interpretation of feedback||Intelligent and thorough data examination|
|Insightful reporting of results including compelling verbatims||Clear and concise reporting of data, drawing attention to its most important aspects|
|Well written reports with actionable conclusions and recommendations|
I have worked with a number of research companies throughout my career and was lucky enough to be introduced to Lumos Research roughly 6 years ago when I joined Woodbine Entertainment Group. I would describe Lumos Research, and by extension its principals, in one word….’thoughtful’. A thoughtful approach and senior level attention in determining objectives and budgets, research design and execution. Thoughtful insights, analysis and recommendations from research findings. And a thoughtful approach in dealing with people, be it a junior member of the team just learning about research or a senior member of the management team.
Paul Lawson, VP, Marketing & Broadcast, Woodbine Entertainment Group
I have worked with Donna on several research projects during my time at Johnson & Johnson Vision Care. Donna and the Lumos team have conducted high quality quantitative and qualitative research, and I have always found Donna a pleasure to work with. Donna is a true 'people person' with the goal of ensuring that her clients are treated right. Donna is quick to respond, flexible, and brings with her a wide range of research experience and expertise. I highly recommend Donna and the Lumos Research team.
Brian Granby, Marketing Manager, Johnson & Johnson Vision Care Canada
I have worked with Donna on numerous research projects, both quantitative and qualitative, at several companies. I have always found Donna to be thoughtful and insightful in her approach. She is responsive and flexible, and brings her wealth of experience to each project. And she is fun to work with!
Jacqui Hurd, Senior Manager, Key Markets at Osler, Hoskin & Harcourt LLP
Where do I begin? How can I adequately or properly communicate how effective Donna is at her "craft" and what a pleasure it is to have her as a business partner? Donna is a true expert in her field. She is personable, smart, on time, thorough and her work is always polished and professional.
Meredith Vlitas, National Manager, Asset Marketing & Digital Strategy at Oxford Properties Group
I have worked with Donna for well over 10 years relying for her support on marketing research projects at Netcom, Allstream, and TELUS. Donna brings great depth of understanding to every project, she is highly customer focused and has clearly earned the right as a trusted advisor. I highly recommend Donna.
Linda Craenen, Director of Marketing, First National Financial LLP